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Customer Loyalty

Customer Loyalty |
| December 22, 2017

3 Trends that Rewrote the Rules of Loyalty Marketing in 2017 (Part 3)

(This is the third in a three-part series on shifts that occurred in 2017 that will have long-term impact on the loyalty industry. Part 1: Liquid… Read More

Customer Loyalty |
| December 19, 2017

3 Trends That Rewrote the Rules of Loyalty Marketing In 2017 (Part 2)

(This is the second in a three part series on shifts that occurred in 2017 that will have long term impact on the loyalty industry…. Read More

Customer Loyalty |
| December 15, 2017

3 Trends that Rewrote the Rules of Loyalty Marketing in 2017 (Part 1)

If you don’t like change, 2017 was a bad year to be a loyalty marketer. Change in the loyalty space is a good thing. Necessary… Read More

Customer Loyalty |
| December 6, 2017

Rewarding Customer Feedback: Build Loyalty While Gaining Consumer Insights

Consumers have opinions on just about everything. So, what if a company’s loyalty program rewarded customers for the opinions that matter most to the business? Loyalty… Read More

Customer Loyalty |
| November 22, 2017

3 Ways to Make Your Loyalty Program More Social for the Holidays

Most consumers join loyalty programs with self-serving motives.  This makes perfect sense considering that the explicit promise of most programs can be distilled down to… Read More