Blog

Customer Loyalty

Customer Loyalty |
| April 17, 2018

Inside the Mind of Decision Paralysis & Why Loyalty Marketers Should Care

I am a data driven consumer. I am a millennial with disposable income (though less and less with two kids). I am conscious about a… Read More

Customer Loyalty |
| April 3, 2018

PODCAST: How to Build Brand Loyalty Today and Tomorrow

Consumers are human beings first. This is important to keep in mind when you think about building customer loyalty. On the surface, that can be… Read More

Channel Loyalty |
| March 28, 2018

A Perfect Storm of Science and Art

For the past decade, I’ve been an entrepreneur running creative agencies who never planned to work at corporate again, until last fall when it seemed… Read More

Customer Loyalty |
| March 13, 2018

Four Reasons Why AI Will Change Loyalty Forever

At Maritz, we are making a commitment to AI. This is not a “here today, gone tomorrow” trend. It’s going to become an invaluable tool… Read More

Customer Loyalty |
| February 28, 2018

Loyalty Program Design: Ignore Customers, Increase Returns

When speaking with brands on loyalty program strategy, it’s clear companies know they should be utilizing their data and personalizing the user experience, but there… Read More