By: Mary Luckey
It’s true! Some people think that fulfilling rewards is a no–brainer. That all you need to do is fill a warehouse with TVs, cameras, and housewares and ship them out. What’s so complicated about that? But actually, there’s a lot that goes into building an effective reward strategy. Not only do you need the right rewards to excite your people, you need to offer them at the right time to the right people. And you need to “romance rewards” so people in your programs feel an emotional connection.
I’ve seen successful programs spark emotion and connect with people in meaningful and motivating ways. And that positive experience turns into deeper engagement with your program and your brand.
Here’s a fun video that helps explain what makes our Rewards Story so unique.